2018 is about Growth
Our New(ish) Team Member - Kellie-Ann Robinson
2018 is all about growth here at She Flies and we are excited to announce a newish team member. By newish, we mean that she has been with us for a while as one of our inaugural Instructors, but is now also going to fill the role of Growth Manager.
Kellie-Ann Robinson is based in Brisbane and has an extensive track record in working with big Queensland brands such as UQ Sport and TAFE Queensland and in the start up space most recently with Obzervr. She brings knowledge in marketing, brand positioning, project management and scaling start ups. These skills will help us define our brand and solidify our market position as we look to expand across Australia this year.
Kel will be managing the customer experience from the first point of contact, through to event execution, working closely with our Event Manager, Alison. You will also see a lot of tweaks, improvements and exciting new initiatives take place over the next few months.
Already Kel has completed some exciting work on the brand execution strategy for 2018 and we have set ourselves some lofty targets to meet in 2018, so we are on track to deliver our program to our 10,000th participant by 2020.
Here at the She Flies team we are extremely excited to be welcoming Kel into this new role and feel vey fortunate that a person of her calibre has decided to help us expand our reach and live out our purpose of encouraging more girls to give STEM a go.
You can find out more about Kel at here LinkedIn profile here.